Why Not Ask?

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A Conversation About Getting More

Why Not Ask Book

Why Not Ask?

How many times have you given up on what you really want, simply because you didn’t know how to ask for it?

From unfulfilling business contracts, to lack of clarity in your relationships, to time-consuming arguments over the little things – you know you’re worth more, but how do you raise your value?

How often have you wished you could simply know how to get what you really want?

Why Not Ask is an engaging, practical guide that helps you take back that power. This book shows you that negotiations cannot only save you time and trouble, but they can also save your life. In her conversational style, Harvard-trained, veteran negotiator, Christine McKay weaves her own stories as well as feedback from her corporate, entrepreneurial, and small-business clients.

Why Not Ask offers a proven, step-by-step strategy for coming to mutually acceptable agreements in every sort of negotiation. This engaging book offers readers a straight-forward, universally applicable method for negotiating personal and professional disputes without getting angry, getting taken, or getting rejected.

Life is a series of conversations about negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating contracts, achieving balance with your partner. Taking emotional intelligence and intuition to the next level, Why Not Ask gives you the tools, techniques, and practical steps to get more of what you want.

About Christine

Successful writer, Christine McKay, is the author of the soon-to-be-published books Why Not Ask? A Conversation About Getting More and Sign Here: Negotiation Strategies for the Real World. She helps small and mid-sized businesses level the playing field when negotiating with larger customers, suppliers, and investors through her writing. Christine has written articles for various publications such as Inside Supply Management, Mass High Tech, The Los Angeles Business Journal, Inc., and more. She co-authored “Third-Party Contracts in M&A: Identifying and Managing Common Implications” and is frequently quoted by major publications. When not penning articles or writing books, Christine publishes a blog at www.vennnegotiation.com detailing the contents of her podcast: In the Venn Zone.

Christine McKay empowers you to ask for what you want and provides you with the skills and tools needed to negotiate for it.

Having negotiated deals for a multitude of Fortune 500 companies spanning 53 countries, Christine’s academic career culminated with her earning an MBA from Harvard University. Her early career was in international mergers and acquisitions. She led various deals, including multiple privatization deals in Eastern and Western Europe, and has negotiated key strategic alliances in Southeast Asia.

Christine has negotiated across many industries, including software, manufacturing, oil and gas, telecommunications, and more. She has extensive experience across many aspects of the business. Christine has negotiated from the viewpoints of procurement, strategic sourcing, and sales.

She is a sought-after speaker on negotiation related topics and the host of “In the Venn Zone,” a podcast which helps entrepreneurs learn more negotiation styles and techniques.

In this groundbreaking book, and the accompanying program, she reveals powerful secrets on how to begin and end negotiation with your self-esteem and integrity intact, how to determine your personal negotiation style, and assess and adapt to the other side of the deal.

In this book, you will find quick tips on how to ask for what you really want, creative ways to reduce risk, a simple formula for demystifying contracts, how to genuinely ask for what you want instead of settling, and how to build and maintain solid relationships in and after the
negotiation practice.

Christine’s passion is finding common ground, levelling the playing field, and resolving complex issues on behalf of her clients.

Negotiation isn't about winning. It's a conversation about a relationship, and you can't 'win' a relationship.


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Why Not Ask Book

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